Agent + Promoter

Collaborative Show Marketing Strategies in the Modern Era

Agent + Promoter: Collaborative Show Marketing Strategies in the Modern Era

Post-COVID has taught us the silver lining in successful ecosystems is about building collaborative working infrastructures, ditching any ego associated with what were standard norms, and forging paths forward to create healthy and collective strategies so that every show becomes a win-win. This session focuses on healthy communication strategies, collective marketing efforts, and humanizing the show marketing experience.

It's an ecosystem, not an egosystem.


Instructors: Adam Valen (Drusky Entertainment), Jillian Sacher (CAA), Daniel Romandia (Harlow’s) and Jeremy Begor-Gleeson (STG)